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How to Create Compelling YouTube Video Descriptions
1. Use YouTube Description Templates [Free Prompts]
HubSpot has compiled seven YouTube video description templates to help your business provide context to your viewers, rank better in search, organize your team, and link out to relevant webpages on your site.
Download These Templates for Free
2. Explain what your video is about.
To explore the best tactics for writing YouTube descriptions, I spoke with Eric Peters, a Senior Growth Marketing Manager on HubSpot's Academy team. He told me, "[YouTube descriptions] is one of the primary ways YouTube knows what your video is about. Include links, additional resources, links to other videos and playlists, etc. Make sure the description box is easy to read."
As Peters notes, explaining your YouTube video and incorporating keywords into your description doesn't just help with SEO rankings
3. Include a CTA.
Your YouTube
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