OnTV

*Jaane Anjaane Hum Mile’s Sehaj Rrajput’s recent physical assault scene performance has an Alia Bhatt’s Highway connection; Here’s how*

Zee TV’s Jaane Anjaane Hum Mile, starring Bharat Ahlawwat (Raghav) and Aayushi Khurrana (Reet), has recently showcased a very sensitive and hard-hitting sequence where Unnati’s character, portrayed by Sehaj Rrajput, is physically assaulted. The scene is not only one of the high points of the show but was also an extremely challenging sequence to shoot for Sehaj Rrajput. In the episode, a scammer who has been stalking Unnati assaults her at a party. The recently aired scene highlights the deep trauma Unnati goes through following the incident. Off-screen, the sequence proved to be equally demanding for Sehaj, as this was the first time she performed such an intense scene on screen. While she was mentally prepared as an actor, portraying a physical assault did take an emotional toll on her.

Speaking about the experience, Sehaj shares, “This particular sequence was especially challenging as it involved a lot of physical action, including confronting and pushing the attacker. Our director made the entire process comfortable and helped me ease into the space. In that scene, I went completely into the zone. Performing the scene did affect me emotionally and even took a toll on me, but at the same time, I feel this is the most beautiful part of being an artist, to fully absorb and live every emotion. As an actor, the scene was extremely challenging, and I’m grateful that I got the opportunity to perform such a difficult sequence as such scenes truly tests you as an actor.”

Talking about taking inspiration for the said scene, Sehaj added , “In that sense, Alia Bhatt has been an inspiration for me. The scene from Highway where her character reveals the assault she endured for years is something I had performed during my acting classes, so I had practiced those emotions earlier. Even then, it’s very scary to even think of such situations in real life.”

Going forward, the show will depict Unnati’s vulnerable state as she struggles with panic attacks triggered by memories of the assault. How Reet and Raghav stand by her and help her cope with the trauma will be the upcoming highlight of Jaane Anjaane Hum Mile.

*Catch all the gripping drama of Jaane Anjaane Hum Mile every day on Zee TV at 10:30 PM!*

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2 weeks ago | [YT] | 504

OnTV

Dangal TV’s Mann Sundar Completes 1500 Episodes: A Powerful Milestone of Heart, Hope & Empowerment

The beloved family drama celebrates a massive milestone, continuing its legacy of redefining beauty and inspiring millions across India. It started with a simple, powerful premise: true beauty lies within. Today, 1500 episodes later, Dangal TV’s beloved drama Mann Sundar has transformed that premise into a movement. The network today celebrates a historic milestone for the show that has redefined primetime storytelling by prioritizing heart, hope, and the quiet strength of its characters over superficial glamour.

More than just a long-running show, Mann Sundar has become an emotional anchor for families across India. Through the compelling journey of its leads, Nancy Roy (Ruhi Goenka) and Dev Aditya (Nahar Goenka), the series has delivered a consistent message of dignity and self-worth, inspiring personal growth among its vast viewership and solidifying its place as Dangal TV’s flagship property.

Lead actress Nancy Roy (Ruhi) shared her personal connection: “Mann Sundar holds a very special place in my heart. It is deeply uplifting to know that through 1500 episodes, this show has inspired and empowered countless women who struggle with confidence or self-image. I am truly grateful to Dangal Channel for this meaningful opportunity.”

Lead actor Dev Aditya (Nahar) expressed his gratitude: “This journey has been truly remarkable. I feel honoured to be part of a show that doesn’t just entertain but resonates deeply with viewers’ lives. Their consistent love motivates us every day as we look forward to future milestones.”

Catch Mann Sundar every Monday to Sunday at 8:00 PM on Dangal TV,and stream it anytime on Dangal Play.

2 weeks ago | [YT] | 77

OnTV

2 weeks ago | [YT] | 172

OnTV

*‘Z’ Launches 'Dilfluencer Moments': Attention That Builds Brand Love – A New Media Format for Marketers*
Mumbai, India – ‘Z’, India's leading Content and Technology Powerhouse, today announced the launch of 'Dilfluencer Moments' – a breakthrough omnichannel reach solution designed to help brands to navigate multi screen engagement and deliver creative cut through.

dilfluencer.com/moments

*The Advertiser's Challenge: Access Without Impact*
The Indian advertising landscape has transformed dramatically. While media accessibility has democratized – enabling brands of any size to buy inventory with equal ease – this democratization has created a new challenge: standing out in an ocean of advertising messages.
As attention spans shrink and advertising clutter intensifies, marketers face a critical question: How do you move from mere visibility to genuine memorability? How do you build brand love and action at the same time, not just brand awareness?

*Introducing ‘Dilfluencer Moments’: Where Character First Storytelling Meets Commercial Impact*

‘Dilfluencer Moments’ is ‘Z’s answer to this challenge – a character-led, moment-driven Media Format that transforms organic storytelling into viral engagement and measurable brand equity.
Unlike traditional advertising formats that interrupt consumer experiences, ‘Dilfluencer Moments’ embeds brands within culturally grounded narratives that audiences already love. By leveraging ‘Z’s trusted television characters – instantly recognizable figures embedded in millions of Indian homes – the solution creates authentic brand integrations that feel organic rather than intrusive.

*The Four Pillars of ‘Dilfluencer Moments’:*
1. *Character-Led Authenticity*: ‘Z’s beloved characters (Dilfluencers) serve as cultural catalysts, bringing credibility and emotional resonance to brand messages across hyperlocal and national contexts.
2. *TV-Originated Trust*: Moments begin on television – where consumer trust and recognition remain highest – then extend naturally across digital, social, and creator ecosystems.
3. *Organic Virality*: By turning narrative cues into shareable cultural signals, brands achieve genuine engagement rather than forced exposure.
4. *Platform-Agnostic Scale*: Seamless distribution across television, digital, social media, and creator networks ensures maximum reach with consistent messaging.

*A Case Study: The "TumHoLovely " Campaign*

The initiative launched with the campaign message, "Jab Life ko leti ho Lightly toh lagti ho aur bhi Lovely " on National Girl Child Day. Storytelling with character led moments embedded across ‘Z’s Hindi and Marathi shows, the moment travelled organically across digital platforms, generating millions of conversations and impressions through creator and community participation. A brand film featuring Sanya Malhotra deepened the narrative, demonstrating how TV-led cultural cues translate into genuine virality and meaningful consumer engagement.
The campaign validates the approach of the new media format – ‘Dilfluencer Moments’ that character-first content led storytelling delivers engagement at scalable:
• *Impressions*: +25 million – demonstrating massive audience penetration across multiple platforms i.e. TV, Zee5, digital
• *Conversations*: +1k – indicating high-quality engagement and meaningful audience participation
• *Engagement*: 2.5 mn – reflecting deep consumer connection with the message
• *Cross-Platform Velocity*: The campaign travelled organically from television to digital social platforms, WhatsApp forwards, and real-world conversations – all within 24 hours

*Laxmi Shetty, Head - Advertisement Revenue, Broadcast & Digital, Zee Entertainment Enterprises Ltd*, said:
“As consumers turn away from interruption-led communication, advertisers need moments that feel culturally earned and emotionally authentic. Dilfluencer Moments is a new media format for marketers, delivering reach at scale through character-first content systems that seamlessly travel across platforms while connecting with audiences at a personal level. With Dilfluencer Moments, we are enabling advertisers to transform culturally rooted storytelling into brand love—powered by platform-agnostic distribution and ‘Z’s national scale.”

*Kartik Mahadev – Chief Marketing Officer, Zee Entertainment Enterprises Ltd*, added:
" The Indian ad market has expanded steadily, note just in size but in access. Today, a 100 Mn brand and a 10,000 Mn brand can both buy impressions with equal ease. With nearly half of the 1-lakh crore ad market coming from video across Linear and Digital devices, ‘Access’ alone is no longer an advantage; 'Affinity' is. Affinity comes from storytelling, familiar characters and a relatable world and from moments that stay with audiences across screens. That’s where ‘Z’s ‘Dilfluencer Moments’ can be disruptive. While media choices still happens by platform verticals, a moment has the ability to travel horizontally across platform, organically and concurrently at scale. With our reach, our Dilfluencers and the emotional equity of our storytelling, we’re enabling brands to participate meaningfully in moments that audiences already love”

*The Bottom Line for Marketers*
In a world where anyone can buy reach but only the right stories earn memory, ‘Dilfluencer Moments’ offers marketers a cohesive, scalable ecosystem that:
• Ensures their brands are embedded in culturally relevant moments
• Delivers organic engagement that drives genuine virality
• Provides distribution at scale across multiple platforms
• Converts attention into lasting brand love and emotional equity

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2 weeks ago | [YT] | 12

OnTV

*“This is a story many women live but never speak about” - Aishwarya Khare on playing the titular character in COLORS’ ‘Dr. Aarambhi’*

COLORS brings a powerful new woman centric drama, Dr. Aarambhi, a story that reflects the quiet realities of sacrifice, love, and lost identity within families. At the heart of the show is Aarambhi Balbir Chaudhary, played by Aishwarya Khare, a gold medalist doctor who gives up her career after marriage and devotes her life to her family. Living in a powerful medical household, she genuinely believes her silence is what keeps the family together, unaware that she is being emotionally controlled and gaslit. A life-threatening medical crisis and a devastating betrayal shatter this illusion and force her to confront painful truths about her marriage and her place within it. What follows is not a story of revenge, but of restart, resilience, and a woman reclaiming her voice and identity. Aishwarya Khare opens up about her character, her preparation, and what made her say yes to this powerful journey.

*1. Tell us about ‘Dr. Aarambhi’. What attracted you to Dr Aarambhi and made you say yes to the show?*
A. Dr Aarambhi is, at its core, a story about rediscovery and reclamation. It shines a light on how many women are conditioned to believe that sacrifice is the solution to every problem to nourish everyone else while quietly letting their own identity fade. Aarambhi is a gold-medallist doctor whose career ends even before it begins, because she’s groomed into the ‘ideal’ daughter-in-law, mother, and wife. Years of subtle conditioning make her believe that erasing herself is normal. But when a life-threatening setback exposes the cracks in her marriage and the truth about her husband, she’s forced to confront the cost of a life built on self-neglect. And instead of breaking, she chooses to rebuild. That’s the heart of the show: can a woman transform betrayal into her greatest comeback? What attracted me instantly was how real and honest Aarambhi felt. She is not dramatic or larger than life, she is someone we see around us every day. Her story is about quiet sacrifice, love, and slowly losing yourself without even realising it. I connected deeply with the emotional truth of the script and the fact that her journey is about rediscovering herself, not seeking revenge. Saying yes felt like a natural decision because this is a story that needed to be told with sensitivity and honesty.

*2. Tell us about your character and how different it is from roles you have played earlier.*
A. Once a celebrated gold medallist and AIPMT topper, Dr. Aarambhi Balbir Chaudhary is a homemaker, we've all seen in Indian households. She represents a generation of women who discover that patriarchy has simply learned to hide beneath success and sophistication. She embraces the duty of keeping the family together, trusting that love and partnership will make the sacrifices worth it. She has been gaslighted to compromise her career and self- worth for others and her identity is reduced to her utility, where her presence is noticed only when something is missing or imperfect. After facing a betrayal and a health crisis, she recognises that her marriage is one-sided. Unlike characters who are strong and vocal from the beginning, Aarambhi’s strength is internal and her transformation is gradual. I have played strong characters before, but this kind of quiet resilience and emotional restraint is very different. Her journey from duty and guilt to choosing herself makes her incredibly real and relatable.

*3. How did you prepare for this role?*
A. My preparation was mostly emotional and internal. I spent a lot of time understanding Aarambhi’s conditioning, her deep love for her family, and the way she normalises things that should never be normal. I worked on restraint, because she does not express everything she feels out loud. Small details like her silence, body language, and reactions were very important. I also worked closely with the creative team to ensure her emotional journey felt honest and gradual. The idea was to let her growth unfold naturally rather than rush it.

*4. What was it like working with the cast and creative team on this show?*
A. It has been a very collaborative and supportive experience. The creative team is extremely clear and sensitive about the emotional tone of the show, which helps tremendously as an actor. My co actors bring a lot of depth and honesty to their performances, which makes every scene feel grounded and real. There is a strong sense of trust on set, allowing you to explore emotions freely. That comfort and understanding reflect on the screen and strengthen storytelling.

*5. Women are often praised for how much they give up. What would you like to tell them through this show?*
A. I want to tell women that sacrifice is not a virtue. Society often praises women for how much they give up, but rarely asks what it costs them. Through Dr Aarambhi, we want to show that love should not mean losing yourself. Aarambhi believes that holding the family together is her biggest responsibility, a belief many women will recognise. The story gently challenges this and reminds us that you cannot give to others when you are completely drained. Choosing yourself is not selfish; it is necessary. This story is a reminder that it is never too late to start again, follow your dreams, and live a life where your happiness truly matters.

*6. Did you ever find yourself questioning the sacrifices you've made in your personal life?*
A. That question did come to me while working on the show. Personally, I have been very fortunate to have a family that has always encouraged me to grow and follow my dreams. Their support has played a huge role in whatever I have achieved as an actor, and because of that, I never felt held back in my choices. I truly hope every woman receives the same kind of understanding and support, where her growth is celebrated rather than questioned.

*7. Please tell us the restart moment of your life.*
A. I think every failure in life comes with its own restart moment. For me, it was the phase where I consciously chose to trust myself more, take risks, and step out of my comfort zone instead of playing safe. There were moments when things did not go as planned, and I had to pause, reassess, and begin again with more clarity. That restart taught me patience and self-belief. It reminded me that growth does not always come from success, but often from starting over with more strength and honesty.

*8. The show exposes how powerful families protect a man and erase a woman. Do you think this truth will make viewers uncomfortable?*
A. I think every viewer will react to this story based on their own experiences, their upbringing, their environment, and even their gender. For some, it may feel familiar, for others it may feel uncomfortable, and that difference in reaction is important. The show is really a reflection of an uncomfortable reality that exists in society, one that many women have lived through silently. It highlights how patriarchal norms are often maintained even in families that appear decent, educated, or progressive on the surface, where the emotional and domestic burden still falls entirely on the woman. For some male viewers, this truth may encourage them to look inward and think about their role in relationships and families. If the show can start even a few honest conversations and help redefine what it truly means to be a supportive partner, then it has achieved something meaningful.

*9. What part of Aarambhi stayed with you even after the camera cut?*
A. What stayed with me was Aarambhi’s instinct to keep going, even when she was emotionally exhausted. She carries so much within her, yet rarely gives herself permission to pause or ask for help. She refused to let challenges derail her sense of self. That stayed with me personally, even after the camera cut, and it is something I continue to be inspired by in my own life.

*Watch Dr. Aarambhi every Monday to Friday at 8:00 PM only on COLORS.*

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2 weeks ago | [YT] | 158

OnTV

*Laughter Chefs Unlimited Entertainment S3*

_Kaante ki takkar dekar, Team Kaanta ne jeeti hai Dinnertainment ki jung! Congratulations to the winners of COLORS' 'Laughter Chefs Unlimited Entertainment'!_

*Watch Laughter Chefs Unlimited Entertainment every Saturday and Sunday at 9:00 PM only on COLORS.*

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3 weeks ago | [YT] | 181

OnTV

*Farman Haider on Jagadhatri’s fake marriage twist: “Is a very significant milestone for…”*


Zee TV’s popular show Jagadhatri has been loved by everyone, thanks to its gripping storyline and the strong on-screen chemistry between its lead stars, Shivaay (played by Farman Haider) and Jagadhatri (played by Sonakshi Batra). The show has been performing well, keeping audiences hooked with constant twists and high-voltage drama. It is also doing well on the TRP charts.

The current track revolves around a major turning point in the story. Shivaay and Jagadhatri got married. However, this marriage comes with a shocking twist, as it is a fake one. The duo entered the Deshmukh house to uncover the truth behind Jagadhatri’s mother’s death. Alongside this, they are also determined to prove that Mahesh Deshmukh is Shivaay’s real father. Maya is left completely stunned upon learning about Mahesh Deshmukh’s connection to Shivaay and now, she has given Jagadhatri-Shivaay a month to prove this.
As Shivaay and Jagadhatri step into the Deshmukh household, the tension escalates further. Shivaay and Jagadhatri now have just one month to uncover the truth and to prove that Mahesh is Shivaay’s real father.

While the storyline intensifies on screen, the camaraderie off screen has been just as engaging. Speaking about the on-screen bond with co-star Sonakshi Batra, actor Farman Haider shared, “She is extremely sharp, disciplined, and fully present during Shivaay-Jagadhatri scenes, which makes performing scenes with her very easy. Our teamwork in such moments is very strong, and that comfort clearly reflects on screen. When your co-actor understands your rhythm so well, scenes automatically look very impactful. Off screen too, Sonakshi and I share a great bond. We rehearse, discuss scenes, and support each other, which really helps when the emotions get intense. I think that connection has translated beautifully into the ongoing marriage sequence. Marriage is a very significant milestone for Shivaay and Jagadhatri, especially because both have lost their parents at a very young age. Though they are entering a fake marriage for now, the emotional weight behind it is real, and it will be interesting for viewers to see how they navigate this new phase and manage their relationship under such circumstances.”

Sonakshi Batra spoke about her comfort and understanding with Farman, saying, “Working with Farman is extremely comfortable because he is very focused and disciplined. He brings a lot of intensity and clarity to every scene, which makes it easier for me to perform with confidence. Our coordination is very strong, and that naturally reflects on screen. Off screen too, we share a great understanding and trust, which helps us while shooting emotionally heavy sequences or the action scenes. The current marriage track is very special for Jagadhatri and Shivaay, and even though the marriage is a fake one for now, the emotions involved are very real, and I feel that Farman and I have managed to bring that sensitivity and complexity to the screen. He’s someone with whom I’ve struck a chord since the time we started working together. We are alike in a lot of ways, our value system, our work ethics are similar.”

With many twists and turns coming up for Shivaay and Jagadhatri, the show promises viewers an engaging mix of drama, suspense, and evolving relationships in the episodes ahead.

*Don’t miss the action-packed twists and gripping drama of Jagadhatri, every day at 10 PM, only on Zee TV!*

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3 weeks ago | [YT] | 197

OnTV

*Shakti Anand shares how daily discipline helped him step into Mahadev’s world in COLORS’ ‘Mahadev & Sons’*

COLORS’ ‘Mahadev & Sons’ is steadily winning hearts by telling a story that feels familiar and rooted. Set in the culturally rich town of Hardoi and inspired by real-life events, the show brings alive the warmth, resilience, and emotional complexity of Indian families. It celebrates bonds shaped by tradition, everyday struggles, and unspoken love, capturing moments that feel lived-in and authentic. That sincerity, drawn from real soil and real stories, is what has struck an instant connection with viewers.
At the centre of this world is Mahadev, a self-made family man whose discipline and values hold the household together. Calm, composed, and authoritative, Mahadev represents a generation that believes routine is strength and responsibility is love. To carry that honesty on screen, Shakti Anand immersed himself in Mahadev’s way of life, building a physicality that reflects a man who has always led from the front and never hesitated to do the hard work himself.

*Sharing his thoughts on the response and the role, Shakti says,* _“I’m really grateful for the love the audience has been showering on Mahadev & Sons. It’s reassuring to see the story and the characters connecting so strongly. What drew me to the show was the honesty of its world - it’s rooted and inspired by real situations, and that grounding reflects in every relationship. Mahadev is someone who has earned everything the hard way, so that strength has to show naturally on screen. He’s a man who has built his life brick by brick, and because of that I can’t look lazy or disconnected from the kind of life he has lived. To play him truthfully, I couldn’t rely only on dialogues; his strength comes from his body language, his alertness, and the way he occupies space, because he’s someone who has always done the work himself. I consciously worked on my physicality and discipline so that Mahadev never looks removed from his roots. When audiences tell us they see someone familiar in him - a father, an elder, someone they recognise from their own lives - that’s when I feel the preparation has truly paid off.”_

In the current storyline, Ashish’s struggle with alcoholism leaves Mahadev shaken, even as he remains unaware of the reason behind it. As Mahadev turns to a marriage bureau to find matches for his sons, a proposed alliance between Ketan and Narmada triggers his anger, opening the door for Bhanu to take advantage of the growing unrest.

*Watch ‘Mahadev & Sons’ every Monday to Friday at 9:30 pm only on COLORS and JioHotstar.*

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3 weeks ago | [YT] | 49

OnTV

*Jaane Anjaane Hum Mile’s Bharat Ahlawwat on the upcoming bike action sequence: “Akshay sir has always been an inspiration”*

Zee TV’s Jaane Anjaane Hum Mile is all set to raise the adrenaline levels with a high-octane action sequence. The show, starring Bharat Ahlawwat (Raghav) and Aayushi Khurrana (Reet), will soon showcase an intense bike stunt sequence, which promises to be one of the major highlights of the storyline. The dramatic track will see Raghav meeting with a terrible accident, which will land him in the hospital, fighting for his life. Sharing details about the shoot, Bharat reveals that he chose to use his own bike for the sequence. This helped him stay in complete control, as he is familiar with every detail of his bike, making it easier to execute the stunts smoothly and confidently.

Bharat shares, “The bike stunt sequence was an amazing experience. Performing such action sequences in our own way and style was truly memorable. Our director, Sumit Siri, and I discussed beforehand how we could make the action scenes look different yet natural. I really wanted to do it properly, so much so that to ace the scene perfectly, I even used my own bike (laughs). The entire sequence took around two hours to shoot. In fact, my co-star Aayushi was also part of another bike stunt action sequence, and I even taught her how to ride a bike during the shoot. Teaching her was a lot of fun, and I ensured that she didn’t get hurt while we performed the action scene. Overall, it was a unique and enjoyable experience. I would love to perform more stunts on the show, especially bike sequences, if I get the chance again.”

Talking about actors who have inspired him when it comes to action sequences, Bharat adds, “While Bollywood has many great actors known for performing impressive stunts, I have always been a fan of Akshay Kumar sir. He is the original ‘Khiladi’ and has always been my inspiration when it comes to performing action sequences.”

Currently, Jaane Anjaane Hum Mile is focusing on the turbulent phase in Raghav and Reet’s love story. Their relationship stands on the verge of collapse as Reet believes that Raghav has betrayed her with Kirti, adding more emotional intensity to the ongoing drama.

*Catch all the intense action, gripping drama, and emotional twists of Jaane Anjaane Hum Mile every day at 10:30 PM, only on Zee TV!*

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4 weeks ago | [YT] | 178

OnTV

*Ganga Mai Ki Betiyan’s Amandeep Sidhu on her childhood Makar Sankranti proposal: *“He wrote his number on a kite”**

Zee TV’s Ganga Mai Ki Betiyan is all set to showcase a unique Makar Sankranti celebration starring its lead pair Amandeep Sidhu (Sneha) and Sheizaan Khan (Siddhu). The show will soon air the Makar Sankranti celebration episode, where Siddhu finally confesses his feelings for Sneha by writing them on a kite. Interestingly, Amandeep Sidhu had a real-life Makar Sankranti proposal during her childhood, which is quite adorable.

Recalling how, during one of the Makar Sankranti celebrations, she did receive a proposal that too on a kite, Amandeep shares, ‘I was in eighth or ninth standard, living in Delhi. There was a boy who lived near my lane, it was typical galli mohalle wala pyaar. We never really spoke to each other, not even a hello or a hi. We would just see each other from our windows at a fixed time. During one of the kite-flying days, he wrote his phone number on one of his kites. I still remember what happened clearly. And then I remember calling him. It’s such an adorable memory.’’

Talking about the Makar Sankranti scene that she recently shot for Ganga Mai Ki Betiyan, the actress says that the scenes may look really fun when you watch them, but it was extremely challenging to shoot. Amandeep says, "Shooting the Makar Sankranti scene was challenging for us because we had to work in very cold weather, it was around three to four degrees. We had to be on set early, around 7 to 8 in the morning, because we were filming a scene that takes place during the day and that made it even tougher. It was really windy, and the air was moving around a lot. But I would also like to point out that we also had great fun while shooting the Makar Sankranti celebration, it was a shoot which didn’t feel like one, we enjoyed a lot.’’

The show is getting ready for a big surprise during the Makar Sankranti celebration. Sneha is going to find out something that will change everything. She will soon learn that Siddhu, whom she thinks is her friend and confidant, is actually the son of Durgawati.

*Catch all the intense action, gripping drama, and emotional twists of Ganga Mai Ki Betiyan every day at 9 PM, only on Zee TV!*

1 month ago | [YT] | 36