Want to define your creative business niche so people actually follow (and buy)? This is your reminder: nobody follows the “everything bagel” of artists.
Pick the people you’re making art for—science nerds, dog people, busy moms, whoever—and create for them.
You’re not putting yourself in a box… you’re building a clear mission people can recognize. Clarity helps the right people say: “Oh—this art is for me.”
Want the deeper breakdown? Watch the full YouTube episode and go deeper here: www.lizkohlerbrown.com/how-to-define-your-creative…