Can you grow a YouTube channel from zero in your 40s — with no niche and no experience? I’m finding out.

I’m 49 years old and challenging myself to grow this channel to 1,000 subscribers and 4,000 watch hours in 365 days… or delete it. No second chances.

Along the way, I’m sharing:

YouTube growth experiments

Honest analytics breakdowns

Niche tests and content formats

Creator motivation and mental blocks

This is part growth diary, part crash test, part creator therapy.

Subscribe if you’re starting late, starting over, or just love a good underdog story.