Marketing is often misunderstood, and in times of AI disruption, it is going to stay. "Forever."
On The Marketing Guy, this channel, I bring forward to you how "brands actually grow" using consumer psychology, systems thinking, and real-world examples.
Hi!
I'm Rachit Kapoor 👋🏻 I've spent 16 years building and scaling global brands (including Amazon and Fortune500s), and here I knock down what works, and more importantly, "why."
We will explore:
(a) Why certain brands dominate, and how to apply their playbooks
(b) Growth frameworks used inside global companies
(c) Consumer psychology made easy and practical
(d) AI, digital strategy, and the trends shaping how people buy and behave
If you're a founder, marketer, or creator, then guess what, you're on the right channel.
Hit subscribe for regular updates.
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